Those billboards hanging high up, with a bunch of brand logos on that somehow stick to our minds from the first glance. Thought about the creation process behind? Well, if you’re a designer, of course, you have. And this article is exactly for you. Ok, so you just got a job: creating a logo for a new brand. Do you have your own thought process? What crazy things do you do? We know you might get stuck from time to time.
A quick recap from CMSSummit 2018, the MERGE Show: great events, keynote sessions and bright and motivated web leaders and innovators gathered under the Florida sky.
Recent developments in the User Experience research have provided us with a very important question: “Why does content matter?” This opened the floodgates for what is known as UX writing, and it has become the de facto way of creating content for young tech savvy audiences. But what does UX writing mean in practice? How does it differ from regular content writing?
You got to have that small business website of yours. And one thing that people forget to mention is that a site online with your business name on it is not enough. In fact, it’s far away from enough. There are very important features that your website must have. And those are just the basics, the very minimum your audience demands.
Innovative technologies penetrated into this area of business and we often use marketing approaches unconsciously in our daily interactions. Social media, analysis of audience, automated emails and funnel marketing partially replaced telephone marketing and physical sales. People tend to buy online being influenced by the recent marketing trends. In this article we will discuss emerging marketing trends and how to take advantage of them.
With motivated minds and burning eyes, we’ve got our share to share with you: Ucraft is taking part in CMS Summit 2018 as a Gold Sponsor, showcasing our White Label Solution! No better chance to learn from the bests this season, have an eye-opening experience with the web geeks and a quality time! So if you’re around, grab your friends and your curious minds and meet us there.
The design represents the “realization of a concept or idea into a configuration, drawing, model, mould, pattern, plan or specification and which helps achieve the item’s designated objective”. Given the fact that it’s rather difficult to define the concept, it is not surprising to see so many misinterpretations related to this job. In this post, we will show you 7 common illusions about design.
Nowadays, brands understand the fact that consumers like to shop from their phones and that a lot of e-commerce traffic is coming from social media. For this reason, companies from all over the world get engaged in conversational commerce using messaging apps and chatbots with their leads and current customers.